Can
Social Influence Measurement systems help identify who influences whom internally or
externally / inside or outside the organization leveraging the big data
from the Social chatter that goes on in Social media space ? For example - If I retweet you or repost your status update , does Social Pulse infer that You influence me ? But
what if same content gets shared multiple times on a social platform
without attribution to the person who originally posted it or shared it ?
Would Social Pulse identify who discovered and shared the content first and determine
influence ? Or Is Influence as a measure independent of who shares what /
whose content & relies totally on engagement levels generated as a
result of activities on Social platforms ? Social Capital and Social Influence - are mutually exclusive ? Not yet , perhaps.Will Klout and Kred such companies gain prominence as Social Influence Analytics companies ?
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