Showing posts with label influence. Show all posts
Showing posts with label influence. Show all posts

Thursday, April 3, 2014

Social Influence Measurement

Can Social Influence Measurement systems  help  identify who influences whom internally or externally / inside or outside the organization leveraging the big data from the Social chatter that goes on in Social media space ? For example - If I retweet you or repost your status update , does Social Pulse infer that You influence me ? But what if same content gets shared multiple times on a social platform without attribution to the person who originally posted it or shared it ? Would Social Pulse identify who discovered and  shared the content first and determine influence ? Or Is Influence as a measure independent of who shares what / whose content & relies totally on engagement levels generated as a result of activities on Social platforms ? Social Capital and Social Influence -  are mutually exclusive ? Not yet , perhaps.Will Klout and Kred such companies gain prominence as Social Influence Analytics companies ?

India Story in last decade

 The "India Story" of the last decade is marked by significant political, economic, and social developments that have shaped the n...